„Be part of the game" – with this claim the Toshiba Europe GmbH is involved in the FIFA World Cup as on of the main sponsors.
For its “Fan Fest” events in Berlin, Munich and Dortmund the IT partner of the FIFA World Cup presented their showrooms in form of a football in a ZENDOME.systemtecture by System 180 in July of 2006.
Covered in a synthetic membrane the sphere completely branded with the Corporate Design of Toshiba presented the IT and Electronics Corporation and also played its part in positively communicating the brand values quality and innovative design during the Public Viewing at these events.
The ZENDOME.systemtecture by System 180 had a diameter of 8 m and made it possible to directly address the computer interested football fans as main target audience.
You will find more information concerning ZENDOME.systemtecture here:
ZENDOME.systemtecture
Further Information:
System 180
Toshiba Europe GmbH (german language)
Pictures for Downloading:
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